What’s inside the Product Launch.
16 slides with real content in place. Rewrite them, reorder them, or add your own.
- 1Slide 1Cover: the product name set huge, the launch date and a countdown bar of the four phases
- 2Slide 2The product in one line, with four specifications down the right-hand side
- 3Slide 3A full-bleed product photograph with the three launch finishes
- 4Slide 4Who it is for: three buyer cards with their share of launch demand and two survey figures
- 5Slide 5The evidence: a quote from the trial, over a photograph, with the trial's three numbers
- 6Slide 6The difference: a five-line comparison table against the three alternatives, with prices
- 7Slide 7Positioning: the statement in full, three key messages with proof, and the words we avoid
- 8Slide 8Price and packaging: three cards with share of orders and margin, plus the trade price
- 9Slide 9Launch goals: four targets with progress bars and a first-run sell-through ring
- 10Slide 10The flight plan: a phased Gantt across twenty weeks with milestones and the on-sale date
- 11Slide 11Launch day hour by hour, nine moments across press, site, email, paid, retail and the team
- 12Slide 12The assets, their owners and due dates, with the £66,000 launch budget broken down
- 13Slide 13The team: six people with what they own, and the three sign-offs needed
- 14Slide 14The risks: a likelihood and impact matrix with six risks and the plan for each
- 15Slide 15Measuring the first thirty days: a cumulative order curve against the floor, and seven targets
- 16Slide 16The close: the countdown, the three signatures needed today and the next checkpoint
When to use it.
Product Launch is a 16-slide go-to-market deck for the plan a team signs off before launch day. It covers the product in one line, who it is for, the comparison against the alternatives, positioning and messages, pricing and packaging, the launch goals, a phased timeline from tease to sustain, the launch-day running order channel by channel, the assets and their owners, the people and sign-offs, the risks with a plan for each, and how the first thirty days get measured. The example deck is a cordless lamp launching on a fixed date, with every number — orders, revenue, margin, budget — adding up across the slides. Change the product, the dates and the targets and the countdown, timeline and charts follow.
Made for
- Marketing agencies presenting campaigns
- In-house marketing teams
- Founders launching a product
- Freelance marketers
Make it yours in four steps.
Open it in Decks and work through it, or let Docsiv AI do the first pass with your details.
- Step 1
Open the template in Decks and put your product name, launch date and company on the cover; the countdown bar sets the four phases.
- Step 2
Rewrite the first six slides for your product: the one-line description, the buyers, the comparison table, the positioning statement and the price cards.
- Step 3
Set your targets on the goals slide, then drag the bars on the flight plan so each workstream lands before the phase that needs it.
- Step 4
Fill in the owners, assets and sign-offs, then share the deck with the people who have to approve it before launch day.
Start from the Product Launch now.
Questions about this template.
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Is the Product Launch template free?
Yes. Create a free account and it opens in Docsiv's Decks app, ready to edit and share. The Free plan includes every Docsiv app and 500 AI credits a month.
Can I change the colours, fonts and text?
Yes, all of it. The template uses Anton and Manrope with #05070c, #ffb23e, #1b2437, #f1ede4, #ffffff, and you can change any of them, rewrite every word and add or remove slides.
What can I export it as?
Decks in Docsiv offers: Slides, PPTX, PDF and HTML exports. Once it's saved, you can also share it with a link.
Can Docsiv AI write the product launch plan for me?
Yes. Tell Docsiv AI about the client or project and it can draft the content in this template's style, which you then review and edit. AI uses credits; the Free plan includes 500 a month.
Start your marketing presentation with Docsiv AI
Describe the client or the project and Docsiv AI writes a first draft of your product launch plan for you to edit, share and send.