What’s inside the Social Media Proposal.
16 pages with real content in place. Rewrite them, reorder them, or add your own.
- 1Page 1A bright cover with two phone mockups of sample posts, a starburst sticker and the proposal details
- 2Page 2A personal hello letter beside the contents
- 3Page 3Where you are today: an audit of followers and engagement by platform, quotes from the team and three problems
- 4Page 4Audience and platforms: three audience cards and the job each platform does
- 5Page 5Goals: six targets with baselines and a six-month audience growth chart
- 6Page 6Content pillars: four pillars with post ideas and a donut of the monthly mix
- 7Page 7Posts on the phone: a feed post, a short video and a story drawn as phone mockups
- 8Page 8A sample month: December as a calendar grid, every post tagged by platform and pillar
- 9Page 9Community management: reply targets, a sample reply, tone of voice and escalation steps
- 10Page 10Paid social boost: the ad budget split, a booking funnel and three campaigns
- 11Page 11The first 90 days: a Gantt chart with milestones
- 12Page 12Your team: four people with drawn initials avatars and how we'll work together
- 13Page 13Results: a featured case study with a chart, two more results and a client quote
- 14Page 14Monthly packages: three tiers compared, the six-month total and payment terms
- 15Page 15Next steps, a package choice and signature lines
- 16Page 16Terms, and a plum closing panel with contact details
When to use it.
Social Media Proposal is a 16-page A4 proposal for agencies and freelancers pitching social media management to restaurants, hospitality groups and lifestyle brands. It covers an audit of the client's accounts, audiences and the job each platform does, six measurable goals, four content pillars, phone mockups of sample posts and a full sample month as a calendar, then community management, a paid social plan, a 90-day timeline, the team and past results. It closes with three monthly packages, a six-month total, signature lines and terms, with numbers that agree from page to page.
Made for
- Marketing, SEO and web agencies
- Freelancers and consultants
- Design and video studios
- Anyone quoting for client work
Make it yours in four steps.
Open it in Proposals and work through it, or let Docsiv AI do the first pass with your details.
- Step 1
Swap in your agency, your client and their venues on the cover, the letter and the footer.
- Step 2
Replace the audit numbers and goals with your client's real baseline and the targets you'll report on.
- Step 3
Rewrite the content pillars and the sample month for their brand.
- Step 4
Set your package prices, setup fee and terms, then share the link or export a PDF to sign.
Start from the Social Media Proposal now.
Questions about this template.
Something else on your mind? Ask us in the chat, bottom right of the page.
Is the Social Media Proposal template free?
Yes. Create a free account and it opens in Docsiv's Proposals app, ready to edit and share. The Free plan includes every Docsiv app and 500 AI credits a month.
Can I change the colours, fonts and text?
Yes, all of it. The template uses Bricolage Grotesque and Rethink Sans with #FFF4E6, #FF4F87, #FF7A2F, #FFC23C, #8E3B78, #2B1431, and you can change any of them, rewrite every word and add or remove pages.
What can I export it as?
Proposals in Docsiv offers: Proposal pages, PDF and HTML exports. Once it's saved, you can also share it with a link.
Can Docsiv AI write the social media proposal for me?
Yes. Tell Docsiv AI about the client or project and it can draft the content in this template's style, which you then review and edit. AI uses credits; the Free plan includes 500 a month.
Can my client sign it?
Yes, on the Pro and Team plans: send the proposal for e-signature from Docsiv and follow it under Signatures. E-signatures aren't included on the Free plan.
Start your proposal with Docsiv AI
Describe the client or the project and Docsiv AI writes a first draft of your social media proposal for you to edit, share and send.