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What’s inside the SWOT Analysis.

Real content in every part, ready to rewrite with your own.

  1. 1Four quadrants: strengths, weaknesses, opportunities and threats
  2. 2Four example notes in each, for a small studio
  3. 3An empty note in every quadrant to copy
  4. 4A hand-drawn circle around the strengths to lead with

When to use it.

SWOT Analysis is a whiteboard for weighing up strengths, weaknesses, opportunities and threats, whether it's your own business for a yearly plan or a client's before a pitch. Each quadrant has its own colour of sticky note and an empty note to copy, and a hand-drawn circle shows how to mark the points that should shape the plan.

Made for

  • Agencies running discovery and kickoff sessions
  • Consultants and strategists
  • Team leads running retrospectives
  • Product and UX teams

Make it yours in four steps.

Open it in Whiteboard and work through it, or let Docsiv AI do the first pass with your details.

  1. Step 1

    Decide whose SWOT it is: your business, a client's or a product.

  2. Step 2

    Give everyone five minutes to add notes to each quadrant.

  3. Step 3

    Read them out, remove duplicates and circle the few that matter most.

  4. Step 4

    Turn the circled notes into goals for your plan or pitch.

Start from the SWOT Analysis now.

Questions about this template.

Something else on your mind? Ask us in the chat, bottom right of the page.

Is the SWOT Analysis template free?

Yes. Create a free account and it opens in Docsiv's Whiteboard app, ready to edit and share. The Free plan includes every Docsiv app and 500 AI credits a month.

Can I change the colours, fonts and text?

Yes, all of it. The template uses Excalifont and Nunito with #b2f2bb, #a5d8ff, #ffec99, #fcc2d7, #4dabf7, and you can change any of them, rewrite every word and add or remove notes, shapes and connectors.

What can I export it as?

Whiteboard in Docsiv offers: Excalidraw boards, PNG and SVG exports. Once it's saved, you can also share it with a link.

Can Docsiv AI write the SWOT analysis for me?

Yes. Tell Docsiv AI about the client or project and it can draft the content in this template's style, which you then review and edit. AI uses credits; the Free plan includes 500 a month.

Start your workshop board with Docsiv AI

Describe the client or the project and Docsiv AI writes a first draft of your SWOT analysis for you to edit, share and send.